Wow…this post is way overdue! These last few weeks have been a whirl-wind from WPPI in Vegas, to portrait shoots and to designing new MOD studio books. Many more exciting blog posts to come…we promise. Oh and we did a mentor session!

At the beginning of the year we were contacted by the charming Maranda Peterson from Urban Chic Portraits about if we offered mentoring sessions….and we were like ‘hellzzz yeah!’. She resides + runs the business from Yuma, Arizona which is about 4 hours from us here in Tucson. As we got to know each other more through email she was quick to share that she co-owns the photography business with her best friend! Their friendship started in the 7th grade!!! How cool is that?. Maranda is the west gal and Channon is currently the east coast. They were both sooooo eager to learn from us and we were delighted to share how we do things around here in purple nickel land. Since they specialize in portraits as we do it was a match made in heaven.  These two asked some great questions and wanted to focus on re-branding development, how to strive in creating friendly and superb customer service within a company, designing a portrait session around their client’s needs as well as their own (so they can rock out their visions) and last but not least developing a really fun custom ordering and viewing process that WOW’s them everytime. We strive in making our mentoring sessions about what YOU (the photographer/biz owner) want to gain and how to work on your strengths.  We also do throw in a few ‘MUST KNOW’S’ that we feel have helped us to succeed…especially when you share co-ownership. It’s a perfect pairing. Eric & I are strong believers in following our life’s passion. Work is a huge part of anyone’s life…so you better LOVE what you do.

FYI…this is sort of a long photographic blog post. Way too many cool shots that we just couldn’t leave em’ out. Plus finally some ‘behind the scenes’ images too.

Thanks again Maranda + Channon for such a fantastic afternoon. We can’t wait to see your business blossom and shine***  We wish you the best in your journey as photographers!

And muchos gracias to my sister Julie for modeling again for like the one millionth trillionth time…she secretly likes it! Shhhhhh……

Channon + Maranda





























You know we had to get some of these!














The next few images are courtsey of Urban Chic Portraits & their perspective…

This is our second edition to our new segment called ‘finders keepers’! See our 1st post…HERE!  So we’ve been slacking a bit in the blog world and we do apologize but this one makes up for our time away.  Eric & I were first introduced to the lovely overwhelming but delightful world of Etsy a few months back by our good friend Erin Durband.  One might ask ‘where the heck have you been living if you haven’t know about Etsy???!!!‘. Yes this is true.  We probably have heard in numerous conversations through passing about the site that buys and sells all things homemade but really never explore it.  And that’s a bummer.  Cause we sure as hell are exploring it NOW!!!  And honestly we’re addicted…BOTH OF US!!! Ha. It’s consuming and if you don’t have a few hours to grace the pages please wait until you do. The artists that are showcased are AH-mazing. The talent that is on this site is beyond extraordinary.  We can’t believe what some people come up with and envision.  Their creativity makes us so jealous that we wanna pull out a thread n’ needle like now.  Though we can only do a slight hem to a pant leg…LOL.  That’s about it. Oh and maybe a button here & there.  Please check out the site if you haven’t already….you won’t be disappointed.

So a few weeks ago we  finally made an account with Etsy as buyers (maybe sellers one day).  And all because we found these two bad boys. And they’re too cool it’s bad!  Oh you can be envious…it’s ok.  A while back we sketched out an art wall for our newly painted production office with the means to create a 3×3 grid wall of vintage cameras encased in plexieglass sq boxes from CB2 (that’s a hint to our next finders keepers segment).  We also knew that we wanted to collect vintage cameras that we’re completely different from each other in style, look and film formats. And in working condition to boot!!!  Not only would they be pretty*** but they would be put to work.  We already have about half our collection started and just had to grab these two gems up.


. Argus C3

. This was the first mass produced 35mm rangefinder from 1939-1966

.  It’s nicknamed ‘the brick’ because of its size and weight

. General camera model has black leather veneer but this was professionally replaced with Mahogany wood (GORGEOUS) and in excellent condition!!!

. Seller: ROTE








. Polaroid Land Camera Model 80A

. Production years 1957-1959

. Original retail value $72.75

. It’s nicknamed the ‘highlander’

. Measures 7 1/2″ x 4 1/2″ x 2 1/2″ deep & when open the depth is 6″ and in excellent condition

. The Polariod 80A was the camera used by Mary Moorman when she captured the famous photograph of JFK’s assasination seconds after the fatal shot.

. Seller: The Cottage Cheese








. Images courtsey of Esty sellers Rote & The Cottage Cheese

We’ve teamed up with the amazing-ly brillant Alison King, founder of Modern Phoenix Neighborhood Network!!! They are the internet’s only comprehensive clearing house of information and preservation advocacy for Modernism across Arizona. Their network features articles, photographs, a forum, a yearly home tour which is fabulous…we haven’t missed a year and finally an endless source of professionals who explore all things modern within their craft. We can’t get enough of this network and now have a link on the site so that their modern creative users can find us…the modern hip photographers. It’s a win win. Click on the image to see for yourself. The 6th annual midcentury home tour in Paradise Gardens is coming up in April too and you don’t wanna miss it. We’ll be there so make sure to say Hi.  Architecture + design + photography is totally our thing if you haven’t noticed by now and we find HUGE inspiration by going on the tours.  Not only for our own home but within our photography biz as well.  We have known the King’s for about 2 years now and even had the opportunity to photograph them in their element. It was sooooo FUN! Don’t remember their session?…check it out…HERE.

If you’ve found us through our new link on MOD PHX feel free to leave a comment below and say ‘hello’…we really enjoy chatting with new ’soon to be’ friends!

We LOVE LOVE LOVE ‘IntoTheDarkroom‘!!! Seriously! We use their slideshow program + proofing system and couldn’t be HAPPIER with the outcome. We can customize it all to fit our style + brand. For those photographers out there that have not checked out ITDR you must click on the image and go NOW to check out all their goodness. It’s LOADED. Eric & I can’t wait for the day when we can do a full on custom web project with these lovely folks. And their customer service is FABULOUSO…which is a huge huge huge thing to us. They’re also located in Phoenix! How cool is that?. Literally two hours away from us in Tucson. We met part of the team Anthony and Ann Marie @ their Imaging USA booth last year…they were sooooo sweet, friendly and totally know their stuff for web-land. But duh…that’s what they do! Can’t wait to see them again @ WPPI in March. It’s gonna ROCK. Eric & I have never been but are so EXCITED. We’ve already got our party roadmap trickd’ out for Vegas. I’ll post more on this later.

Yep that’s what I told Eric I’m gonna call it! ‘FINDERS KEEPERS‘… a new segment brought to you by the letter ‘F‘. Ok maybe just brought to you by the Fletchers…that’s us silly. I came up with the idea a few weeks ago. As we were chit-chatting about something (which I can’t remember at this very moment) I think I randomly blurted ‘I want to blog more about things we find!!!’. ‘What kind of things?’, Eric asked. ‘Oh I don’t know…ahhhh….nothing too specific‘, I responded quietly. But then I pretty much took that back and screamed ‘COOL THINGS…ya know anything MODERN + CREATIVE that we would wanna get or do or buy in a HEARTBEAT!!!…DUH!. And yes I say ‘duh’…a lot. Maybe tooooo much?.  Any how, this is how the topic arose…which is the case for most things within our crazy circle. Complete and utter randomness. That’s how I like it!

So ‘FINDERS KEEPERS’ starts now…

PetEgo : Relentless Italian Style

Has a good ring to it doesn’t it?.  So I give all the credit to Eric for finding this one!  I’ll be doing another post this week about how he stumbled across the site.  Honestly it’s a tough subject to write about at this time and deserves it’s very own post.  Which I am still formulating the words. Those who are close to us know what I mean.

Ok so without further ado’…

:: These are just a few of our favorite items we’ve added to our wish list. Click on the images to experience PetEgo…you know you wanna! We would also LOVE to hear about your ‘finder keeper‘ item, idea, project…and hey if we’re droolin’ over it too we just might post it + give LOVE right back at cha!!! Please put your find in the comments below.